Author: Fawad Malik

Social Media Marketing

Pros and Cons of Social Media Marketing for Startups

Ready to launch a startup? That’s great! Is social media included in your startup marketing plan? With billions of users worldwide, social media is a goldmine for reaching the target audience and new customers. But is it all sunshine and rainbows? To see if it is the right fit for

Read More »
What is Quora

What is Quora? Reasons Why Marketers Should Use Quora

As marketers, we must balance a solid inbound marketing strategy in a manageable time. It means focusing our efforts where they count. Quora is a platform you might have ignored, thinking it would give little return. But it’s a hidden gem with great potential to boost your marketing efforts. Using

Read More »
WordPress Plugins for Business Websites

Must Have WordPress Plugins for Business Websites

Are you looking for the best WordPress plugins from which your brand can increase the loading speed, improve SEO, social media sharing, auto backups, and more? You are here at the right place! There are more than 60k plugins available in the WordPress plugin library to choose from. Beginners may

Read More »
Ways to Use Hotjar for Improving User Experience

Best Ways to Use Hotjar for Improving Web User Experience

Every brand wishes to create a professional website that has the best UX design and is easy to navigate. Hotjar generates customer visual behavior insights to help organizations and individuals develop unique online user experiences. It helps you analyze website traffic and make data-driven decisions to improve user experience and

Read More »
google analytics

What is Google Analytics? How to Get Started

Google Analytics is mostly used as a tool for digital analytics. Data collection is a preliminary step for your reports. However, using your data to enhance your website and company works. Customizing your implementation might seem daunting initially, but even the default reports offer quick insights. Today, we will look

Read More »
Digital Marketing Trends

Latest Digital Marketing Trends For Small Businesses

The landscape of digital marketing is constantly evolving due to the latest trends and tactics and sticking to the latest digital marketing trends can push small business growth incredibly. We are living in the era of the latest technology, where personalization, seamlessness, and automation is the future of marketing. Small

Read More »
Categories in WordPress

How to Create and Manage Categories in WordPress

WordPress users can organize their web content by assigning categories to ensure the website is structured properly and easy to understand for search engines. You can create main and subcategories to make structured arrangements for your content. You can assign multiple categories to a single article to showcase your content

Read More »
Is Affiliate Marketing Legit & Worth Your Time

Is Affiliate Marketing Legit & Worth Your Time? Complete Guide

Imagine that you create a website, add some affiliate links to it, and start earning money! Affiliate marketing is helping numerous bloggers as they can easily earn passive income from it. However, there is much confusion on the internet about is affiliate marketing legit or not? Let me clarify this:

Read More »
Get More Online Reviews

How to Get More Online Reviews for Your Business

No one is getting away from online reviews in this digital landscape. More than 70% of modern consumers say that they pay attention to reviews before making final buying decisions. We find them on business websites, search engines, social media, mobile apps, and online review platforms. People rely on reviews

Read More »
Reasons to Outsource Link Building

7 Reasons to Outsource Link Building

Link building is one of the most effective digital marketing methods to improve the visibility of a site or business in search engines, but it requires a lot of time and effort to build high authority and relevant links that drive desired outcomes. It requires hours of search, strategic planning,

Read More »
Digital Marketing Mistakes to Avoid

7 Biggest Digital Marketing Mistakes to Avoid

In this age of the latest technology and the internet, companies and brands need to be more determined and attentive in formatting their digital marketing campaigns successfully. Internet marketing is the only way to make extensive gains not only in terms of boosted revenues but brand recognition and visibility as

Read More »

Ways to Increase User Engagement on Your Website

User engagement is as important for a successful content campaign as the visibility of the site in search engines. It not only increases brand awareness but also helps you boost search engine rankings effectively. Experts say that you have only 8 seconds to impress a user when he/she successfully lands

Read More »
How to Fix Crawl Errors in Google Search Console

How to Fix Crawl Errors in Google Search Console (2024 Guide)

Frustrated by crawling errors in Google Search Console? You’re not alone. These errors can prevent your website from being properly indexed in Google, affecting your online visibility. But fear not! This guide will provide you with step by step instructions to find and fix craw errors head-on. Crawl Errors Defined

Read More »
Ways to Reduce Your Bounce Rate

Effective Ways to Reduce Your Bounce Rate

In this highly competitive digital world, making visitors stay on your website longer is the hardest challenge. The silent bounce rate can leave website owners confused. Digital marketers and business owners believe that a high bounce rate hurts the website conversion rate as it shows that visitors leave the site

Read More »
Hiring an SEO Specialist

What to Look for When Hiring an SEO Specialist for Your Company?

SEO (search engine optimization) is a process to optimize the website for the purpose of getting well-ranked on the search engines via organic searches. It plays a crucial role in assembling huge traffic to improve your website’s value. It results in becoming the best supporter to improve the visibility of

Read More »
Reasons Why Google Recommends Hierarchical Site Structure For SEO

Reasons Why Google Recommends Hierarchical Site Structure For SEO

Search engine optimization remains necessary for achieving website success in the dynamic realm of online presence. When asked about the arrangement of a website, Gary Illyes from Google emphasized the advantages of employing a hierarchical site design for optimizing search engine performance. They outlined situations where a flat site structure

Read More »
How To Use Copy AI For Better Copywriting?

What is Copy AI? How to Use It for Better Copywriting

AI tools are now facilitating content writers in crafting creative, compelling, and effective content for their websites. These AI-powered tools can easily identify current trends, analyze huge amounts of data, and create quality content that best suits the target audience. With this robust AI assistance, copywriters can focus more on

Read More »
Top ChatGPT Plugins

Top 10 ChatGPT Plugins To Use in 2024

The capabilities of artificial intelligence are enhanced on an everyday basis and evolving the AI models to make them more versatile. ChatGPT, one of the most powerful models designed by OpenAI, has taken the world by storm with its exceptional capabilities. Now, it is allowing the integration of plugins to

Read More »

Have an idea?